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For exhibitors · For buyers · Mutual empowerment

From complete bikes to components, from traditional to smart, CEBIKE connects the global cycling industry chain.

Exhibitor Value

Precisely connect with over 400 overseas bicycle procurement decision-makers.

One-on-one business matchmaking sessions—secure your discussions in advance.

365-day free matchmaking service— Ongoing customer acquisition after the event

New product launch zone—seize the market advantage.

Industry Forum: Insights into the Trends of Electrification and Intelligentization

Post-event buyer lists are continuously followed up to drive long-term conversions.

Professional Buyer Value

One-stop comparison across all categories: complete vehicles, spare parts, and cycling gear.

Priority access to new products and a test-ride area

365-day free matchmaking service— Access high-quality suppliers anytime

Access industry white papers and export policy insights.

Engage in direct dialogue with brand executives to establish long-term collaboration.

VIP-exclusive access for efficient exhibition browsing.

Exhibit Scope

Covering complete bicycles, components, cycling gear, and smart systems.

Complete bicycle (including electric assist)

Complete bicycle (including electric assist)

Mountain bikes, road bikes, city/commuter bikes, touring bikes, folding bikes, BMX bikes, racing bikes, vintage bikes, electric-assist bicycles (mountain, road, city, commuter, and cargo), e‑bikes, electric tricycles, children’s bikes, youth bikes, retro bicycles, recumbent bikes, three‑ or four‑wheel leisure bikes, rehabilitation bikes, and more.

Core Components and Assemblies

Core Components and Assemblies

Frame, front fork, handlebars, wheelset (hubs, spokes, rims), tires, saddle, pedals, chain, freewheel, derailleurs, brakes (disc brakes / rim brakes), bottom bracket, stem, seatpost, and more; Electric drive system: motor, battery (lithium‑ion / lead‑acid), controller, instrument panel, charger, wiring harness, and so on; Others: bearings, screws, cable guides, brake fluid, tools, and maintenance supplies.

Cycling Gear and Apparel

Cycling Gear and Apparel

Helmet, cycling apparel (tops, shorts, windbreakers, waterproof suits), cycling shoes, gloves, goggles, bike bags, cycling computers, bike lights, locks, mudguards, racks, panniers, child seats, trailers, protective gear (knee pads, elbow pads), sun protection products, cycling socks, base layers, portable pumps, tire repair kits, and more.

Associated Vehicles and Cross-Category Products

Associated Vehicles and Cross-Category Products

Balance bikes, scooters, electric scooters, unicycles, electric motorcycles, lightweight electric vehicles, bicycle-themed cultural and creative products, merchandise, models, collectibles, and cycling tourism products, among others.

Intelligent Systems and Technology

Intelligent Systems and Technology

Smart cycling devices: GPS bike computers, action cameras, heart-rate monitors, power meters, smart helmets, cycling apps, and more; Full‑bike intelligence: smart locks, app connectivity, anti-theft systems, automatic gear shifting, adaptive suspension, and more; New materials: carbon fiber, titanium alloys, high‑strength aluminum alloys, 3D‑printed components, and others.

Parallel Events

Let every breakthrough be a starting point for mutual success—creating value for our customers, empowering our partners to grow, and contributing to society.

Cross-Border Product Selection

Cross-Border Product Selection

The Cross-Border Product Selection and Operations Forum, co-hosted by authoritative organizations such as the Shenzhen Cross-Border E‑Commerce Association and the Guangdong Cross-Border E‑Commerce Association, focuses on cross-border e‑commerce and global supply chains. Representatives from leading cross-border platforms—including Amazon, Shopee, and SHEIN—will be in attendance to present expert insights on platform policies, peak-season product selection, compliance and tax matters, and logistics strategies, offering exhibitors and sellers tailored product‑matching services to help brands expand into overseas markets more efficiently.
New Product Launch

New Product Launch

A showcase for new products in the sports and outdoor sector. Leading brands such as Huawei and Wansheng unveiled groundbreaking innovations, highlighting advances in smart wearables and cutting-edge outdoor gear, drawing significant attention from industry professionals, media, and partners, and setting the tone for emerging consumer trends.
Interactive Experience

Interactive Experience

The entire venue is packed with exciting, interactive activities—fun, easygoing, and brimming with great prizes. Beer‑tasting contests, playful stamp rallies, lucky draws, and more keep the excitement rolling, while even more brand‑new experiences are being unveiled every day. Both adults and kids can join in with ease, strolling, playing, and winning fabulous gifts—each visit to the expo brings a fresh surprise.
Summit Forum

Summit Forum

The forum brings together government officials, brand leaders, and industry experts for in-depth discussions on trends, market opportunities, and consumer insights in the sports and outdoor industry. With a special focus on hot topics such as outdoor adventure and homestay operations, the forum explores new pathways for integration between the industry and sectors like cultural tourism, accommodation, and rural revitalization, providing attendees with a professional exchange platform for forward-thinking and resource networking.

High-quality exhibitors

Let every breakthrough be a starting point for mutual success—creating value for our customers, empowering our partners to grow, and contributing to society.

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Review of the Previous Session

Let every breakthrough be a starting point for mutual success—creating value for our customers, empowering our partners to grow, and contributing to society.

Shanghai Guozhan Shixin Exhibition Co., Ltd.
Decathlon ***** Co., Ltd.
Decathlon ***** Co., Ltd.
Shanghai Guozhan Shixin Exhibition Co., Ltd.
Shanghai Guozhan Shixin Exhibition Co., Ltd.
Shanghai Guozhan Shixin Exhibition Co., Ltd.
Shanghai Guozhan Shixin Exhibition Co., Ltd.

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Foreign media

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TikTok

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Instagram

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YouTube

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